Big Promises, Bigger Failures: Google’s Quality Content Claims While Rewarding Spam

Google, the search giant that claims to prioritize quality content and fair rankings, appears to be falling short of its promises. While the company often asserts that its ranking algorithms are designed to reward valuable, spam-free content and ensure equal opportunities for websites of all sizes, recent examples prove otherwise. Instead, Google’s monopoly on search … 

 

Why Does User Experience (UX) matter to SEO?

A good user experience is essential for any website, regardless of its size, content, or purpose. Even the most beautifully designed website will fail if it doesn’t offer a positive user experience. And as Google has stated on multiple occasions, user experience is a key ranking factor. A Goodfirm Study has shown that almost 61% …